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The Celtic Languages Description: This is the first modern, scholarly, detailed account of the Celtic languages found in one volume. The need for such a book has grown in recent years owing to the marked increase in interest in this important language-family on the part of linguists worldwide. The Celtic languages have various unique features, both structural and sociolinguistic, both inside and outside the Indo-European linguistic situation, that make them especially worthy of study. The languages examined are Gaulish, Irish, Scots Gaelic, Manx, Welsh, Breton, and Cornish. The Celtic Languages discusses both the structural as well as the sociolinguistic aspect of the study of these languages. On the structural side, features such as initial consonant mutation, verb-subject-object sentences, the inflection of prepositions, and pre-sentential particles mark this group of languages, separating it from other Indo-European language groups. On the sociolinguistic side, the book discusses the unique fact that it is the onlylanguage group to consist solely of minority languages`. All other groups contain at least one major language recognized as an official language of a nation state or of an autonomous region. This book discusses the Celtic languages historically, structurally and sociolinguistically, making it an excellent resource for all students and teachers of cultural studies and the Celtic language, as well as students of general linguistics. The historical sections include the origin and history of the Celtic languages, their spread and their retreat, present-day distribution, and a sketch of the extant and recently extinct languages. The structural sections include lexis. The sociolinguisticsections include domains of and usage, maintenance, and prospects for survival. _... Read More about the "The Celtic Languages" on the The Nile Book Store Website

Taylor&Francis Books Ltd
The Discourse Of Advertising Description: This study explores the language of contemporary advertizing. The author argues that advertisements are always in complex interaction with the texts around them, with music and pictures, and with the people who make and experience them. This second edition addresses contemporary advertizing in the context of current changes in communication. Advertisements span a range of mediums from billboards to email and the book analyzes their social functions and effects on the individual.... Read More about the "The Discourse Of Advertising" on the The Nile Book Store Website

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The English Studies Book Description: The English Studies Book is uniquely designed to support students and teachers working across the full range of language, literature and culture. Combining the functions of study guide, critical dictionary and text anthology, it has rapidly established itself as a core text on a wide variety of degree programs nationally and internationally. This new edition takes full account of current changes in the subject while maintaining the authority, accessibility and flexibility so valued by users of the first edition. Revised and updated throughout, features include: a new prologue addressing changes and challenges in English Studies today substantial entries on over 100 key critical and theoretical terms, from `absence` and `author` to `text` and `versification` - with new entries on `creative writing`, `travel writing` and `translation` practical introductions to all the major theoretical approaches, with new sections on Aesthetics, Ethics, Ecology and Sexuality a rich anthology of literary and related texts from Anglo-Saxon to Afro-Caribbean, with fresh selections representing the sonnet, haiku, slave narratives and science fiction, and with additional texts by Elizabeth Barrett Browning, Charles Darwin, Ian McEwan, Margaret Atwood, Amy Tan and others handy frameworks and checklists for close reading, research, essay writing and other textual activities, including use of the Internet... Read More about the "The English Studies Book" on the The Nile Book Store Website

Taylor&Francis Books Ltd
The Feminist Critique Of Language Description: Why has language been such a central issue in 20th-century feminist politics? This work serves as both a guide to the major debates and directions in current feminist thinking about language and a digest of the history of 20th-century feminist ideas about language.;This edition has been updated and expanded to take account of recent developments in feminist debates about language and includes new material on sexist language and political correctness and gender and langauge on the Internet.;It includes extracts from Felly Nkweto Simmonds, Trinh T. Minh-ha, Luce Irigaray, Sara Mills, Margaret Doyle, Debbie Cameron, Susan Ehrlich, Ruth King, Kate Clark, Sally McConnell-Ginet, Deborah Tannen, Aki Uchida, Jennifer Coates and Kira Hall.... Read More about the "The Feminist Critique Of Language" on the The Nile Book Store Website

Taylor&Francis Books Ltd
The French Language Today Description: This text provides a comprehensive introduction to the French language from the perspective of modern linguistics. Placing French within its social and historical context, the authors highlight the complex, diverse aspects of the language. A variety of topics are covered, including the distribution of French in the world, the historical development of standard French, the sound system of French, its sentence patterns, and its stylistic and geographical variations. Fully updated and revised, this edition places a greater emphasis on sociolinguistics. To make the book more user-friendly, the following new features have been added: a further reading guide at the end of each chapter; a glossary of linguistic terms; and an expanded bibliography and index.... Read More about the "The French Language Today" on the The Nile Book Store Website

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The Germanic Languages Description: The Germanic Languages provides a unique, up-to-date survey of twelve Germanic languages from English and German to Faroese and Yiddish. Spoken by more than 450 million native speakers worldwide, the Germanic languages have unrivalled cultural and social significance. This important work provides a chapter-length description of each language focusing on the structure of the languages as they are spoken today, but also giving an analysis of language history and development. Based on the most recent scholarship, The Germanic Languages is fully comprehensive, presenting both detailed research on the major Germanic Languages and rarely covered minor languages such as Yiddish, Pennsylvanian German, Faroese, Afrikaans, and the German Creoles. Extensive discussions of phonology, morphology, syntax, lexis, and the main dialects plus a comprehensive index, bibliographies and maps of language distribution and development make this the complete reference for the study of Germanic Languages.... Read More about the "The Germanic Languages" on the The Nile Book Store Website

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The Language Ethnicity And Race Reader Description: Language, Race and Ethnicity: A Reader an essential resource for all students of sociolinguistics, ethnic studies, linguistics, anthropology and intercultural studies.This accessible reader collects in one volume the key readings on language, ethnicity and race.Harris and Rampton introduce students to the current debates surrounding issues of language and diversity, colonialism and migration, identity and appropriation. Invaluable editorial material guides the student through different sections of the book, which look at how language is used in different ethnic groups and how such uses are discussed and reported. Using linguistic and cultural analysis, the Reader explores changing ideas of ethnicity and race around the world, and the ways in which these ideas shape human communication.... Read More about the "The Language Ethnicity And Race Reader" on the The Nile Book Store Website

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The Language Of Advertising Description: This title covers all aspects of advertising language, from the interrelation of language, image and layout to the discourse between reader and advertisement. The second edition has been substantially rewritten to incorporate developments in the field.... Read More about the "The Language Of Advertising" on the The Nile Book Store Website

Taylor&Francis Books Ltd
The Language Of Drama Description: This textbook in the Routledge Intertext series offers students practical experience of textual analysis focused on drama. Written in a clear, user-friendly style by a practising teacher, it combines practical activities with texts, followed by commentaries and suggestions for further activities. It can be used individually or in conjunction with the series core textbook, Working with Texts: A core book for language analysis. Aimed at A-level and beginning undergraduate students, this text examines a wide range of drama scripts, including plays, soap operas, and screenplays: from Shakespeare to Stoppard; Coronation Street to The Archers; and Sense and Sensibility to Sour Sweet. It discusses key aspects of dramatic language, including: conversation, dialect, narrative structure, cohesion, repetition, and imagery.... Read More about the "The Language Of Drama" on the The Nile Book Store Website

Taylor&Francis Books Ltd
The Language Of Fiction Description: What makes literature? How does it work? How do we read it? This work explores these questions and varying literary styles and authorship. It deals with openings, point of view, speech, gender and pop fiction. The book includes a wide-range of literary extracts, from the classics of Hardy and Austen, to the contemporary work of Raymond Carver, Angela Carter, Nick Hornby and Irvine Welsh.... Read More about the "The Language Of Fiction" on the The Nile Book Store Website

Taylor&Francis Books Ltd
The Language Of Magazines Description: This satellite textbook in the Routledge Intertext series offers students hands-on practical experience of textual analysis focused on magazines. Written in a user-friendly style by an experienced teacher, it combines practical activities with texts, followed by commentaries and suggestions for further reading. It can be used individually or in conjunction with the series core textbook, Working With Texts: A core book for language analysis. Aimed at A-Level and beginning undergraduate students, The Language of Magazines : shows how linguistic techniques such as puns and presuppositions are used by magazines to capture our attention; examines how image and text combine to produce meaning; discusses how ideological messages are conveyed; analyzes how the sexes are constructed through language; looks at how magazines relate to culture; and explores a variety of magazines, including Cosmopolitan, Mens Health, Bliss, Diva, FHM, Sugar and Viz.... Read More about the "The Language Of Magazines" on the The Nile Book Store Website

TAYLOR&FRANCIS LTD
The Language Of Newspapers Description: This text explores the ways in which the press portrays current events. From the ideological bias of the press to the role of headlines in newspaper articles and ways in which newspapers relate to their audience, the book provides a comprehensive analysis of newspaper language.... Read More about the "The Language Of Newspapers" on the The Nile Book Store Website

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